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Resume
Writing Tips
Due to the increasing competitiveness of today’s job market
requires the job seeker to be far more aggressive in their overall
job search campaign, particularly when developing their career-marketing
document – the resume.
With a window of opportunity often as little as 10 seconds for the
resume to spark the readers attention, demands a dynamic document
that portrays the candidate’s expertise and overall value
offered. Gone are the days of a tasked-based resume with an inventory
of a position’s responsibilities, coupled with a standard
(and boring) list of personal aptitudes. This has been replaced
with an achievement /accomplishment driven document that depicts
you as a pro-active candidate that demands results and demonstrates
the significant value on offer to the organization.
Your resume is your initial handshake and must therefore not be
second-guessed, so the aim is to demonstrate your ability to fulfill
their requirements and to build an interest in the benefits and
value you bring to the organization. Strive toward developing a
document that will motivate the reader into action by requesting
an interview.
So what strategies can be followed to create a professional marketing
document that promotes your overall value and portrays you as a
passionate contributor to the ongoing success of the company that
demands an employment interview?
Here are some tips to inspire your writing:
§ Replace an uninspiring career objective with a succinct
career profile that summarizes your expertise and includes accomplishment
highlights with quantifiable results. This is bound to impress the
reader and concentrates on what you can deliver for them, rather
than on what you want.
§ Incorporate industry-related key words as well as action
words that will grab the reader’s attention. For instance:
Orchestrated, devised, instructed, spearheaded, maximized, led,
directed, streamlined, oversaw, managed, motivated, controlled,
delegated, consolidated, generated, implemented, proposed, specified
… and the list goes on.
§ Identify challenges you overcame; the action or solution
you undertook to alleviate the challenge; and the (quantifiable)
result, and script into a powerfully written statement. For instance:
Challenge: Staff turnover high, performance levels extremely poor,
with overall costs to recruit and train new staff high.
Action: Developed staff monitoring and incentive programs; implemented
staff training programs.
Result: Increased staff knowledge base; decreased staff turnover
by 66.7%; increased staff morale and collaboration; increased productivity
levels
by 77%.
Then by incorporating a number of action words, the above can be
written as:
Enhanced staff morale; optimized productivity levels by 77%; and
reduced staff turnover by 66.7% through implementation of strategic
monitoring and incentive programs.
Notice the deliberate detailing of the quantifiable results at
the forefront, followed by the method in which this accomplishment
was obtained.
Ensure your document is consistent in its formatting; if you bold
a position title, bold all job titles throughout your document.
Make certain your overall document is well structured (plenty of
white space), and aesthetically pleasing (professional headings
and layout).
Refrain from providing details of every single position you have
ever had. As a guide, generally the last 5 – 10 years is appropriate
(if the position being applied for is relevant to what you have
been doing), with a maximum of about 15 years.
For far greater impact when identifying your professional experience,
create a strategically written paragraph outlining your main accountabilities
(remembering to incorporate attention grabbing action words), followed
by a bulleted list of achievements.
Lastly, edit, edit, and edit again. Then ask a family member or
friend to read through the document to ensure your career-marketing
document is error free.
Here’s to your success!
Annemarie Cross
Career Coach
www.annemariecross.com
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